Business Coaching for Australian & New Zealand Psychologists in Solo Private Practice
Is it time you started doing the work you love... your way?
Hi, I’m Natalie and I help passionate practitioners turn their skills, training, and expertise into a fulfilling online business.
What if you could design your private practice in such a way that it capitalised on your personal and professional strengths, aligned with your values in and outside of work, attracted the kind of clients you love to work with, and gave you the freedom and flexibility to truly enjoy this incredible career?
There’s never been a better time to go beyond the traditional way of working and build a multifaceted online business that brings you joy, security, and satisfaction!
If you value flexibility, independence, and ease in your work and have no interest in hiring and managing staff to build a busy group practice…
If you’d love to create and sell exciting online offerings to support your clients while making sure that your business supports you…
If you want to find a way to do the work you love your way… you’re in the right place!
I work with psychologists who know deep down that they are capable of carving out their own path and are searching for sound, supportive, and step-by-step guidance to help them get there.
My Psych Stratup Coaching is about helping you design, build, and grow a healthy solo business you love.
My work is for you if...
- You're an experienced psychologist who's passionate about helping others
- You've been wanting to start or grow your own solo private practice, but are not sure how to do it effectively and efficiently
- You'd love to create multiple streams of income so you don't have to rely solely on selling 1:1 sessions
- You'd love to establish an online aspect to your private practice, such as online sessions, online courses, workshops, memberships, or webinars
- You are curious about integrating coaching and preventive care elements in your therapeutic or treatment-based work
- You want to start a blog, podcast, or YouTube channel but have no idea what you can talk about
- You'd love some help to understand and establish your niche so you can stand out from competing practices
- You want to learn how to market your services directly to potential clients and stop relying solely on GP referrals
- You'd love to learn how to effectively sell your services in a way that that is ethical, compliant, and feels good to you
- You'd love to be able to work with clients online without relying solely on Medicare rebates
- You'd love some help with establishing a social media presence, including guidance on which platforms to choose, what to post, and how to confidently show up online
- You'd love to become known as a specialist in your chosen area so you can create a steady stream of self-referring clients
- You love to teach and share your knowledge, but feel self-conscious about putting yourself out there and sharing your work online
- You worry about what your peers, colleagues, old practice managers or supervisors might think about what you're doing
- There is something that you'd love to do in your practice but feel like you can't or not allowed to
- You are curious, creative, and are willing to invest in building a lasting, fulfilling, lifestyle-friendly online business
- You are looking for business coaching from someone who knows and understands our field - the intricacies and complexities of our work, the rules and regulations of our profession, and the enormous online opportunities that available for creative psychologists to do meaningful work and be rewarded for it
If this sounds like you, book a free 20-minute Clarity Call and let’s chat about working together.
* Please note, at present I work exclusively with Australian and New Zealand registered psychologists and allied health professionals.
A little bit about me...
I dedicated over 12 years of my life to mastering the art and science of clinical psychology only to realise that I felt utterly trapped by the work I waited so long to get to do.
More specifically, the working options available to me at the time.
The divisive politics of my profession.
The stifling administrative aspects of our work.
The competitive and sometimes toxic landscape of traditional private practice.
While completing my PhD in online interventions for anxiety and depression, I began to explore how I could practice my craft in a way that felt innovative, creative, enjoyable, and free.
Through studying all I could about business in my spare time, I realised that my true passion and greatest expertise lay in working online and producing creative online trainings and resources for my clients. The more I learned about niching, marketing, and personal branding, the clearer the vision of my own business became.
I launched an online coaching a consulting business in 2018 focusing on helping self-employed women with confidence, vitality, and well-being as they worked tirelessly to build their businesses, while continuing to publish my research and consult on the matters of e-health for the public sector.
Combining my experience as a clinical psychologist and e-health researcher, I began consulting on all things digital mental health, conscious branding, compliant copywriting, and ethical marketing for one of Australia’s oldest not-for-profit digital mental health initiatives. In 2020 I led a rebrand and website upgrade project, as well as development of COVID-specific online resources, that saw hundreds of thousands of people accessing online courses to tackle their difficulties with mental health.
On the coaching side of my business, after establishing my online brand that focuses on helping incredible entrepreneurial women excel doing what they love – a business that brings me utmost joy, freedom, and satisfaction – I decided to share what I’ve learned along the way with like-minded fellow practitioners. In particular, those who dream of working for themselves, creating online courses and resources, writing books, and establishing a personal brand rather than a group private practice.
From business strategy adapted to the unique needs of registered psychologists, to copywriting, business automation, content marketing, and social media guidance, my business coaching is about helping you craft your version of an ideal practice and take steps to turn this vision into reality, supporting you to overcome the many challenges that can get in the way of making it a lasting success.
I love helping psychologists connect with their creativity, honour their expertise, and confidently promote their work. Get in touch to chat about how you and I can work together to design, build, or grow you beautiful practice!